Saturday, June 27, 2009

How to safeguard our personal and financial data?

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Last year researcher held a survey to monitor trends in identity fraud and according to the Federal Trade Commission, identity theft is the most reported form of fraud. This happened not only in our country but the whole wide world as well. It involved physical (lost wallet, phone sale) and online (phishing, e-mail scam) methods.

It is crucial for consumers to understand some simple and effective methods to protect themselves against identity theft. Below is a list of precautions which I can think of.

First and foremost, do not carry unnecessary information along during outings. For example, remove excess credit card from your wallet or purse since many of us like to put all the cards inside our wallet. Second, put passwords on all your accounts and do not use common terms such as your birthday date or phone number. Try to make up a fictitious word. It is suggested to combine both numeric and alphabetic characters when creating a password. Third, be cautious on the phone. Do not disclose your personal information over the phone if you do not recognize who is on the line unless you could positively confirm the caller’s identity. If there is any suspicion, confirm with the related organization or institution on how they store your personal information and why it is needed for any application. Do ensure that the information is dispose in a proper way.

Apart from that, avoid from creating the same password all the time. Double-check that all of your utility accounts and financial services have different passwords. If one of the accounts has security breached, it will prevent all of your accounts from being hijacked. Furthermore, please do not store your sensitive data on a mobile computer like laptop or PDA. However if you find that it is necessary to do so, encrypt the information with proper software. Next, report lost or stolen cards immediately and cancel all inactive accounts. Also, do not keep open credit cards that remain unused and unmonitored. If you had applied for a new card and do not receive it in a timely manner, contact your financial institution immediately. Be sure to sign the new cards upon receipt too. Besides that, consumers can also monitor their credit card and account statements online weekly to keep an eye on their transaction. It can prevent from unknown transaction occurs.

On the other hand, if your job is involve in creating documents like secretary or admin staff, do take the responsibility to protect client’s personal and financial data by shred the sensitive documents after using it. This is to ensure information is not accessible when you get rid of it. Moreover, staff should install anti virus software on all computers and change password regularly. All these are to make sure that office information systems such as computer network will not become target for identity thefts.

Last but not least, be aware of e-mail attachments. Even if you are certain they are virus-free, it can cause you to lose data too. The best way is to ignore all these e-mail attachments and junk mails. As a saying goes, prevent is better than cure. Hence hope the above precautions could help to safeguard our personal and financial data.

Thursday, June 25, 2009

Review of a post on Internet Security from My E-Commerce blog

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Internet security is really important to me because I had been using the online banking service. I heard from some of my friend saying about their online bank account being hacked and losses in terms of cash occurred. It’s Horrible! So I wish to share some information for that.

Have u ever encounter spam messages in your e-mail or instant messaging device such as MSN, Yahoo Mail etc? There are solutions for all these irritating spams which disturbs your online activities namely anti-spams, which would give a peace of mind. Somehow, these spams may manage to outsmart the anti-spam softwares giving headache to users again. Below are some tips to avoid during daily online activities.

1. Do not open any attachments from an unknown user especially PDF files to prevent PDF Spam
2. Delete any greeting cards from an unknown user to prevent greeting card spam
3. Do not run any emails having .com or .exe at the end of the file name

I believe many of us had been watching free movies and listening to music online for some time. This had been a trend of youngsters nowadays and hackers see this as an opportunity to obtain user’s private data from personal computers

Internet security plays a vital role especially in such unsafe internet surfing environment. More than 1million computer viruses, worms, Trojans and malware were reported by Symantec according to their virus database. Efficient anti-virus software may be required to prevent unnecessary data losses. Known anti-virus software such as Kaspersky lab, Avira, AVG Trendmicro,Symantec and so on are recommended and trusted among user groups.

Since our E-commerce requires us to create a blog for our assignment then I share some info that Bloggers may have to take into consideration some of the security precautions as below to prevent blogs from being hacked

1. Must always keep your personal information private
2. Avoid using same password for all accounts
3. Use 'Alpha-Numeric' passwords ( password consist of word and number)
4. Don't use a password that can be found in your blog.
5. Avoid using public computers (cyber café) for important website
6. Use Anti-Virus software on your computer ( Avira is recommended by me)
7. Register and use your own domain name ( Be unique)
8. Always back-up all your post / content

Saturday, June 20, 2009

Revenue Model of Google, Amazon.com, and eBay

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Hi there, I am here again to continue our discussion on e-commerce. Well we all know about Google, Amazon.com and eBay, these are the famous link sites which are very successful today and they generate billion of profit every year. How can they be so successful? What are the methods they used?

Basically, revenue model is a description of how the organization will earn revenue, produce profits, and produce a superior return on invested capital. Every organization has its own revenue model to generate income from the website.

Google’s Revenue Model
Google's revenue model includes Google AdWords, Pay per Click Advertising, Google AdSense, Froogle, GoogleAnswers and their latest advertising program which is Cost per Click model. It earns most of its revenue by allowing other website owners to advertise on their search result pages or by placing these same text ads (AdSense) on other sites based on relevance.

Google AdWords – This advertisement function plays a very important role in Google’s growth as 90% of Google's revenue is generated by Google AdWords. It is a pay per click advertising program which allows web advertisers to present advertisements to people at the instant the people are looking for information related to what the advertiser has to offer.



Pay per Click Advertising (PPC) - It is an online advertising payment model in which payment is based on qualifying click-throughs. An advertiser has to pay every time his advertisement receives a click. The Advertisers decide the keywords relevant to their offer that should display their advertisement and the maximum amount they are willing to pay per click for that keyword. This method is quite useful as income will increase if the number of people clicking on these advertisements increase. However, someone could just simply manipulate the search result and generate higher profit. As such, Google should deal with this kind of fraud properly.


AdSense – this is another advertisement program run by Google. Website owners can enroll in this program to enable text, image and, video advertisements on their sites. Revenue is generated on a per-click or per-thousand-ads-displayed basis and the ads are administered by Google. AdSense program includes AdSense for search and AdSense for content. Google advertisers are required to pay Google a fee each time a user clicks on one of their ads displayed on Google Network members’ web sites

eBay’s Revenue Model


eBay is an online auction and shopping website in which people and businesses buy and sell a broad variety goods and services worldwide. Much of eBay’s growth is tied to huge new product categories. It earns transaction fee from owning paypal, an online paying service system for users to buy items online more conveniently as well as advertising fees. Their main sources of revenue is from fees charged to list items up, picture service fees, listing upgrade fees, final value fees and reservation fees.

Fees charged to list items up - For listing of regular items, eBay charges a fee which serves as a starting price.

Picture service fees - The first picture uploaded in its site is free but the subsequent pictures incur fees.

Listing upgrade fees - It provides various services to help its users to enhance their advertising or promotion of products but for a fee of course.
Final value fees - It is charged when there is a closing bid.

Reservation fees – It is only charged if the item listed is not sold.

Amazon.com’s Revenue ModelAmazon.com uses sales revenue model and transaction fee revenue model. Amazon Marketplace is Amazon.com’s fixed price online marketplace that allows sellers to offer their goods alongside Amazon’s offerings. Buyers can buy new and used items sold directly by a third party through Amazon.com using Amazon Marketplace. This sales strategy and program has been very profitable for Amazon.com. Amazon charges a commission rate based on the sale price, a transaction fee, and a variable closing fee.
In addition, Amazon.com also generates revenue by using Affiliate revenue model. Amazon was one of the first online businesses to set up an affiliate marketing program. AStore is an Amazon.com affiliate product which website owners can use to create an online store on their site. The store does not allow website owners to sell their own products directly. Website owners pick products from Amazon’s store and earn referral fees on the products purchased by their readers. The fee structure is currently the same as for the other affiliate links and ranges from 4% to 10% of the product price.

E-commerce success and its causes

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When we talk about successful E-commerce today, two best examples which will automatically come to everyone's mind are eBay and Amazon. But today I'll like to choose eBay and look into detail so that it will be more easier gain understanding . eBay is an online auction and shopping website in which people and businesses buy and sell a broad variety of goods and services worldwide. A majority of the sales take place through a set-time auction format, but subsequent methods include a substantial segment of listings in the "Buy It Now" category. In addition to its original U.S. website, eBay has established localized websites in thirty other countries. First of all, let me show you how the homepage basically looks like. You may also log on to http://www.ebay.com/ to find out more about eBay.




This is the main page of eBay website.



You can choose which category you would like to look into.

For example : Books
After you click on the category that you are interested, more categories within it will come out.

After showing you how the website actually works, I'm sure you'll have better understanding on eBay. So, now let us look at eBay's history, It was founded in September 1995, It has a global presence in 37 markets, including the U.S , 233 million registered users worldwide. It has 233 million registered users worldwide. Its marketplaces net revenue for first quarter 2007 totaled $1.25 billion, with 49% from US operations and 51% from our International business. eBay users worldwide trade more than $1.839 worth of goods on the site everyday second. Approximately 1.3 million sellers around the world use eBay as a primary or secondary source of income. September 2006, eBay members worldwide have left more than five billion feedback comments regarding their eBay transactions.

Why eBay came up to be so success ?

  • The main reason eBay can be so success today is because they offers an exciting feature which provides buyers and sellers a quick, easy, and safe way to negotiate price online. It helps consumers to bargain for the best price on .This would probably build customer satisfaction as to bid desired item at reasonable price. eBay extensively offers products in different categories such as collectible, vehicles, real estate, office equipment and others. It has a safe and reliable reputation protected by the company.
  • eBay has good strategies in terms of web site design, customer services, technical proficiency, advertising, accuracy of billing and guarantees and warranties. All these affords that eBay made can probably satisfy small and large consumers. Talented workforce, product innovation, brand name and expertise in technology are the strength that eBay has in order to survive in this competitive market.




  • Other than the tutorials, eBay also provides various online help features which can help consumers and assist them when they have problems . The online help features includes help topics, learning center, resolution center, eBaY university and customers may contact them as well. eBay has considerate to the consumers situation and provides a lot of guidelines for them to refer and since then build up consumers network and satisfaction accordingly.

  • eBay's website itself has also attracted many customers. Customers can easily find the instructions that they probably need to refer when they have problems . The layout of the website looks tidy , simple but not complicated . The guarantees and warranties which provided by ebay has build up customers confidence and trustworthy.
Sources :

Friday, June 19, 2009

The History and Evolution of E-commerce

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The transaction of goods and services online by businesses and consumers is called e-commerce. It can be divided into three sub-categories which are B2B (Business to Business), B2C (Business to Consumer) and C2C (Consumer to Consumer). One of the most popular activities on the web is shopping. You can shop on your leisure, at anytime and anywhere as you like.

History of e-commerce started off with the invention of the very old notion of ‘sell and buy’. E-commerce became possible in 1991 when the internet was opened to commercial use. After the success of websites like Amazon, E-bay and Netscape, everybody wanted to start an internet business. Since then many businesses were traded online using World Wide Web.

With the help of leading technologies such as Electronic Data Interchange (EDI) and Electronic Fund Transfer (EFT), it provides an opportunity for users to exchange business information and do electronic transactions. Thus, these allowed business companies and organizations to send commercial documentation electronically. For example, banks have been using EFT for account exchange information over private communication networks. EDI occurs when business transmits computer-readable data in a standard format to another business.

E-commerce has evolved from online billboards to a fully functional and personalized shopping experience over the past decade. The 3C of first generation e-commerce: Content, Community, and Commerce have now evolved into 7C of second generation e-commerce: Content, Community, Commerce, Communication, Connectivity, Collaboration and Customization.

B2C models have been tried and tested during the first generation of e-commerce, but the newer trends are toward B2B as it provides advantage of close integration and communication with partners and suppliers. On the other hand, e-commerce strategy should include Customer Relationship Management (CRM) to help retain customers on a long-term basis. Besides that, security of e-commerce site remains a big concern for corporations and policies must be implemented to protect business strategy that relies heavily on technology. As a result, one of the most lucrative career paths is in the field of information security.

In a nutshell, e-commerce is a helpful technology which are at their peak and is predicted to grow even more. We as the consumers and internet users are responsible to keep it safe so that e-business can be more reliable in the future.

References 1

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References 3

Thursday, June 18, 2009

E-Commerce Failure and its causes

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From this week onward we will have weekly titles for the blog, as part of our group, I am responsible for E-Commerce Failure and its causes.

In my daily life, I have the habit of purchasing goods online. Although there it provides convenience but disadvantages accompanies it. I found that the delivery process is upmost troublesome. It’s time-consuming and costly. If we buy thing in supermarket, it’s on cash on delivery system whereby online transaction have time-slack problem. After the payment, I have to wait few days only get the goods. Moreover, buyer normally needs to bare the delivery cost, the cost make the goods become more expensive. Sometimes I feel that is not worth to purchase online.

I have read though some article about the E-Commerce Failure and its causes. I found out that publicity of a company is rather important as a way of communication of the company with the public or rather provides brand awareness in the market. Advertisement, as one of the method of publicity is much focused for E-companies mainly because it needs to have internet traffic into the particular website to operate.

However, one of the main causes of failure is due to advertisement investment done by the companies. Overinvestment in advertisement is the main reason of several dot.com flops such as Pets.com.

Delivery problems prove another critical issue to be dealt with E-Commerce. Customer base of these online services will be rather wide in geographic locations. Delivery cost and time would be crucial to provide competition with local competitors such as shops and hypermarkets. Compared to its advantage of convenience, its cost of shipping would reduce consumer incentive to purchase online. Nevertheless its shipping time would be a disadvantage for many products for example pet litter sold by Pet.com. Urgent necessities would not be delightful to be delivered late to consumers. Another obvious example is from Kozmo.com, which operated well and were optimistic about their future, but failed to see delivery cost as an important factor to the operation of business.

Many other factors such as mismanagement, overly rapid expansion and so on would cause E-Commerce Failures. Therefore, companies operating E-Commerce would require extra attention to the above matters.

Everything has its pros and cons; we have to balance it ourselves. Before “shopping “online we should consider the consequences.
References

Saturday, June 13, 2009

About Jia Huan

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Hi, my name is Lim Jia Huan and I was born in Seremban and was brought up in Kuala Lumpur. My hometown is located at Batu Caves, a place where many Hindus and tourists love to visit, as well as monkeys!!! I am currently studying in Universiti Tunku Abdul Rahman, taking Accounting course.

This is my first time blogging as I never write a blog before. This is a good try for me and I will post up some of my view on e-commerce as this is part of our assignment.

In this generation, most of the youngsters, children, businessman will spend time with internet. So of course, internet is also part of my life now. For me internet is more than just an encyclopedia, I can obtain knowledge, entertainment, friends and information from it. You really can widen your scope of knowledge by browsing through internet. Internet is a need!!

The website that I always visit is http://www.hotmail.com/, where I will check my inbox for important or funny or junk e-mail. Other than that, when I want to search for movies, I will visit http://www.ppstream.com/. This is where I can watch my favorite movie or drama without downloading it or pay for it. That’s why it is my favourite, haha…Besides, when I want to keep in touch with my friends and get updated with what happening to them, I will just click to http://www.facebook.com/. Photography is my hobby, as such I also like to visit a few websites about photography where I can check out the piece of art of professional photographer and get to learn how to take a good photo. One of the websites is http://www.photoforum.com/. In addition, when I am looking for answer for the questions in my mind, I will just do a searching in http://www.google.com/. From it, I can get a lot information and knowledge, it can help solving our problems.

Internet really provides us a good access on what happening around the world. Without internet, we really can’t complete our work easily. It is a convenient, so utilize it or you will waste it. Well, this is some information about me, so please drop by on our blog anytime and provide feedback to us ya!: )